Dos Equis | Merchandise


Here are some Dos Equis Merchandise items that we really made, and really sold, and people really enjoyed.




The Towel Jacket

Is it a jacket? Is it a towel? It’s both. That’s the whole thing. We worked with Ben Schwartz to announce Dos Equis giant leap into high fashion.







The Fanny Fridge

The Fanny Fridge is a special edition fanny pack. Unlike any other fanny pack previous (this was immediatly copied), this one is insulated to keep six cans cold all summer long.


The fanny fridge made its debut appearance at the Rose Bowl Parade with Tim Meadows.



Sr. Art Director: Rob McQueen
Sr. Copywriter: Matt Vitou
Designer: Erin Wilson
Creative Director: Ryan Raab